Belle

Belle -

Updated: November 6, 2019

ABOUT THIS DOCUMENT

This privacy policy describes information that Belle – a website and mobile application ("we”, “us”, “our”), collect, process, share, and store in relation to its web and mobile activity.

This Policy do not apply on the information that is collected by retailers which a reference is made to their web platforms from Belle (hereinafter: "the Retailers").We do not bear any responsibility to the collection, process and sharing of information by the Retailers or to any other aspect in that regard.

WE MAY COLLECT, SHARE, USE, STORE AND ANALIZED FREELY WITHOUT ANY RESTRICTION INFORMATION THAT DOSEN'T IDENTIFY YOU PERSONALLY.

INFORMATION WE COLLECT

When you use the Site, we collect the following types of information.

INFORMATION YOU PROVIDE US:

ACCOUNT and profile INFORMATION

The information which may requires to create an account on the Site, such as your name, username, email address, home address, password, date of birth, phone number including country code. This is the information you must provide to create an account with us. Information you supply us for creating your profile for fashion recommendation such as: body sizes and shapes, colours, hair style, personal preferences, habits, behaviours, Hobbies and so forth.

INFORMATION FROM THIRD-PARTY SERVICES:

If we shall allow to create accounts through third party services or log-on to the Site through them, we may receive information from the other service. For example, if you connect to the Site through your Facebook account, we may receive information from Facebook like your name, profile picture, age range, language, email address, and friend list. We may receive information from the Retailers about the transactions you perhaps made after we referred you to their sale platforms. You should also read that third-party services Terms of Service and Privacy Policy. If you are unclear about what information a third-party service is sharing with us, please go to the third party services to find out more about their privacy practices.

Financial INFORMATION:

We may receive from the Retailers financial information about the transaction you perhaps made after we referred you to their sale platforms.

INFORMATION WE RECEIVE FROM YOUR USE OF the SITE and DEVICE INFORMATION:

We may collect information from your device such as: your device identifier, your browser type, your browser language, your operating system, your IP address, your mobile carrier, your internet provider, the type of your device. We do not collect location data from your device. We do collect data about the country you reside when you log in.

We and service providers acting on our behalf, like Google Analytics, google AdWords, Facebook Ads or other advertising partners (herein after: information partners) may store log files and use tracking technologies such as cookies which are files that we transfer to your device that store information about your use in the Site or beacons which are graphic signs that allow us to track general user traffic patterns - both helps us to utilized better the Site and customize the advertising in it; for example we may collect data you filled in our forms, so next time you will use the form some of the data will appear again for your convenience. We can access the information stored in the cookies. We may also store our own information in the cookies. You probably may have the option to block the use of cookies in your device by a software installed in your device, but it may jeopardize the ability to use the Site properly.

USAGE INFORMATION

We and our information partners may collect information about any aspect of your use of the Site such: as dates and time of your logged in, the way you logged in, your duration in each part of the Site, the order of your use the Site, the time you spent in each part, your choices, the number of clicks on each button, information through cookies and various identifiers about your device and your use in the Site, and any other statistics that can be gathered through your use of the Site. We collect and store the fashion profile created by us according to the information giving by you. We collect and store your fashion choices and indications you made while using Bella such as: sizes, colours, models and cloth specifications.

HOW WE USE INFORMATION:

We use the information we collect for the following purposes:

To create user profile, cloths and accessories recommendations.
Provide and maintain the Site - using the information we collect, we can deliver the features of Site.
Allow you to log in.
Notify you about changes to the Site.
Allow you to participate in interactive features of the Site when you choose to do so and if available.
Gather analysis of information so that we can improve and developed the Site, marketing material which are presented to you in connection with the Site by us.
Monitor the usage of our Site.
Detect, prevent and address technical issues.
Improve, personalise and develop the Site.
Determine the country of residency.
Communicate with you. We may use the Information to provide you content, publications, newsletters or to offer you subscriptions, services and products, participation in events and like.
Promote safety and security of the Site and our users.
Protecting our legal rights.
Prevent fraud or potentially prohibited activities, and impose our Terms of Service;
Conform with our or users' legal obligations, resolve any disputes we may have with you or other users, and to enforce our arrangements with third parties.
Conduct research and surveys.
Invoicing and collection of payment.
Manage subscriptions.
Customer care.

This means that we may access the information in real-time, record, store archives, analysed, modify, combined them with other information we have from other sources including information about you from third parties.

HOW INFORMATION IS SHAREd:

We shall not disclose any information that reasonably may identify you personally without your consent, subject to the following.

We may disclose to the Retailers according to our needs the product ID you choose while using Belle in order to enable you to purchase the pruduct through the Retailers.

We may disclose information about you including personal information without your permission if we believe that: it is required by law, or in order to enforce or protect our rights or the rights of our customers, users or suppliers, or in order to enforce this policy or Site's terms of use.

In the event that we undertakes or evaluates undertaking a business transition, like a merger, acquisition by another company, or sale of all or part of our assets (like selling the Site), we may disclose or transfer all of your information, including personal information, to the successor entity in the transition.

YOUR RIGHTS TO ACCESS AND CONTROL YOUR PERSONAL DATA

You can delete your account and thus your personal information will be deleted within reasonable time, unless we believe we have legal or business interest to keep them furthermore.

You can update the account information you provide us through the Site.

DATA RETENTION:

We keep your account information, for as long as your account is in existence subject to legal or business necessities. We keep all other information, for as long as necessary for our legitimate business interests, for legal reasons, and to prevent harm, including as described in this privacy policy.

Financial data and non-personal usage data may be retained at us indefinitely.

We do not oblige to store the information you upload to the Site, once your account is not active, we may delete the information you uploaded to the Site.

ANALYTICS AND ADVERTISING SERVICES PROVIDED BY OTHERS:

As described below we may cooperate with third parties for analytics and may use the information for advertising the Site or advertising of others in the Site. These third parties may use tracking technologies as mentioned to collect information about you in relation to the Site.

The Site may be linked to a third party wed sites, utilities or applications, and information that gathered about you through them will be governed according to third party's privacy policy. We shall not be responsible for any use of those third parties with regard to privacy or security or any other issue.

OUR POLICIES FOR CHILDREN

The Site not intended for children under the age of 18 (“Children”). Children are not permitted to use this Site, and we do not knowingly collect any personal information from Children.

INFORMATION SECURITY

We use reasonable measures to safeguard our systems and your information. Nevertheless, complete and absolute security is not at reach and we do not guarantee that there be no breach to our systems and an unauthorized access to your information.

OUR INTERNATIONAL OPERATIONS AND DATA TRANSFERS

We are Israeli based Site. As long as the information concerns EU residents, their personal information may be sent to the United States, EU countries and possibly other approved countries by EU policies.

CHANGES TO THIS POLICY

We will notify you before we make material changes to this policy and give you an opportunity to review the revised policy before deciding if you would like to continue to use the Site.

HOW TO CONTACT US

You may contact us through our e-mail: business@belle-ai.com.